Art Direction for IBM Automation



Project Team

Creative Lead: Allie Fisher
Editorial Director: Shane Michael Singh
Senior Art Director + Designer: Jenna Klein
Motion Designer: Anthony Zazzi
Post Producer: Caity Keyes
Project Description

IBM’s “Rethink & Automate” series invites leaders to reimagine common business and IT processes by embracing automation. The third episode in the series focused on IT DevOps. The typical DevOps process is a cyclical set of eight steps—when one of the eight steps slows down, the whole pipeline slows down.

The “Rethink & Automate” series invited leaders to participate in a customized Innovation Workshop with IBM experts to help organizations prioritize where AI and automation can best drive growth and efficiency in ways they may not have thought of before.